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No pressure: That's one way to persuade people

Richard Curtis tries an interesting approach to persuading people to cut their carbon emissions, now withdrawn by the organisation that comissioned it... Personally, I'd go for a more winning approach.... but this one will certainly have drawn attention and started conversations, and has already drawn much anger, one imagines people from another religion (since Climate-Changeism seems to have some hallmarks of religion) using this form of argument...


  1. Maybe it's not worth getting angry about, but this is awful.

    Whatever your cause, the allusions in this advert are an appalling way to get your point across.

    Maybe my thinking is too americanised (americanized?) but this must be the worst thing Richard Curtis has ever thought of.

  2. Bizzle, two questions:

    Considering that we are in a race-against-time situation before Jesus returns do you:

    a) Consider telling someone that they are going to Hell unless they repent and trust in Jesus Christ to be a high pressure, low pressure or no pressure way of evangelism?

    b)Think that the above method has a higher efficacy than long-term/'relational' evangelism which is what I assume your more "winning" approach is?

    Your thoughts would be appreciated :)

  3. I think if you use an a) approach your method risks skewing your message (a la Curtis), whereas a slower, warmer approach reflects who we're talking about. That said - there's a place, and more than we admit, for a warm, winning, positive and bold approach too.

  4. This is just a thought to be fleshed out - (I lack the theological nouse to back it properly) - but do you not think parables such as that of the Sower are directly linked an a) style of evangelism.

    I.E. Say it ("repent and trust")and see if it takes root.

    Where would you say there are examples in the Bible of a softer, relational approach?

    This seems like elementary stuff and I'm not being facetious but I'm becoming increasingly interested in different models of evangelism - the more Biblical, the better.

  5. Jesus doesn't explode his hearers when he tells parables....

    Evangelism has to be spoken, and you then have a choice about what to say and how to say it, and when to say what you say... and how you live when you're not speaking.

    Seems we get a lot of different approaches modelled in the NT but none of them are rude or abrasive or violent. They do confront and challenge, and love and lay themselves down, they are urgent and persuasive but not pushy...

    I guess I'm saying, like Paul teaches Timothy in 2 Timothy 2, we can be kind and patient while we speak the gospel...

    This is a helpful conversation.


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